Keyword: KANO Model

3 results found.

Research Article
Kano Model for Determination of Charm Attributes of Unboxing Videos
I-Ting Lee, Chun-Chih Chen, Jiann-Sheng Jiang
International Journal of Business Studies and Innovation, 3(4), December 2023, 1-7, https://doi.org/10.35745/ijbsi2023v03.04.0001
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Research Article
A Comparative Study of Consumer Attitudes and Value for SDGs in Taiwan and China
Ying-Chieh Wu, Chia-Hui Huang, Chun-Chih Chen
International Journal of Business Studies and Innovation, 3(1), March 2023, 43-57, https://doi.org/10.35745/ijbsi2023v03.01.0004
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Research Article
Impact of Sustainable Brand Image on Factors of Consumer Attractiveness in Fashion Industry: A Case Study of Taiwan and China
Fang-Pang Chang, Chia-Hui Huang, Chun-Chih Chen
International Journal of Business Studies and Innovation, 3(1), March 2023, 31-42, https://doi.org/10.35745/ijbsi2023v03.01.0003
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